By 2020, video will represent more than 80% of all mobile traffic. Mobile Network Operators (MNO) all need to define their strategy to deliver video in order to compete in the quad-play business. The major problem MNO are facing is bandwidth optimization and Harmonic has the right solution to address this: EyeQ™. An optional enhancement for the software-based Harmonic PURE Compression Engine™, EyeQ is a video compression optimization solution that leverages the human visual system (HVS) to deliver a superior viewing experience on any device at lower bitrates.

TV over mobile has already become a reality for some early adopters but there are still challenges linked to the constraint nature of LTE networks. By delivering lower bitrates, EyeQ can deliver a better quality of experience for the end user.

• When delivering video to the mobile, EyeQ reduces startup delay and rebuffering.
• When delivering TV services over 4G network, EyeQ delivers a constant, pristine video quality that makes HD on the big screen a reality.
• EyeQ can also reduce peaks of video traffic on the network during popular live sport event. This is a concern for several network operators as the world cup is around the corner and will drive traffic to the roof, especially when matches will play during office hours.

For customers who already have Harmonic installed base codecs, EyeQ AVCis easy to implement with new or already deployed Electra X2, and is also interoperable with all mobile devices.. In order to drive bitrates even lower, EyeQ HEVC will be available in H1 2018 to be compliant with H.265 formatallowing even more bandwidth optimization.
With EyeQ, consumers can watch pristine video on their device of choice — even over constrained networks. That capability leads to happier subscribers who want to spend even more time watching, and those additional eyeball minutes improve content monetization opportunities.